Amman Design Week's Second Edition was super successful. Although the element of surprise was much stronger in the first one, the vibe was still as great.
Our interactive poster was showcased and our "We used to be normal - but it drove us mad" tote bags where the best selling item in the gift shop. In the Crafts area, the main food truck was "Soul Food", which we also had much fun branding and was packed with people, daily. Inside the hangar, our branding work was exhibited among other local/regional designers.
We got to meet really cool local and international designers, also having the press over at abno was a great experience, especially the Monocle team. It was a great inspiration to attend daily for different workshops, talks and exhibitions.
See you again next year!
This Video shows how our poster works, literary illustrating what the sentence reads:
A more fun Boomerang video for it: