Airportray at the Duty Free of Queen Alia International Airport

We were approached to create the name and branding for a high-end multi-brand clothing boutique. Due to it’s location in the Departures Duty-Free area at the Queen Alia International Airport, we combined the idea of airports, portraits and planes within the naming and branding. The symbol is created from the letters A and P put together in a way to resemble a plane and the name enhances the idea behind it. Marketing campaigns followed the concept covering the façade and all social media.